Trevose, PA (PRWEB) June 28, 2013
To make fleet drivers far better drivers, fleets have to make security a individual issue for them. Thats the guidance Ken Latzko, CEIs southeast regional sales manager, gave fleet administrators at the 2013 Fleet Safety Conference in Schaumburg, IL, held June 25-27.

Mr. Latzko said many fleets rely on a number of normal approaches to improving fleet security, like collecting drivers motor automobile reports, tracking their accident history and assigning remedial and proactive driver instruction. In spite of these efforts, even so, he said many drivers continue to violate the principles of protected driving, like using mobile communication devices behind the wheel.

So whats next? he asked. How do you actually connect with your fleet population to modify driver behavior? The answer is to engage fleet drivers in individual communications, in a range of ways, like:
Creating each drivers security record a portion of their annual testimonials, simply because if its critical to their local manager, its essential to them.
Give drivers simple access to their own fleet driving performance record.
Show each and every driver how he or she compares to their peers.
Distribute micro-targeted messages from fleet management that highlight difficulty accident trends the fleet is experiencing.
As fleet pros, security is our enterprise, Mr. Latzko said, but to your fleet drivers its individual my driving record is individual, the accident I had is private, my future employment is private. A key to changing driver behavior, he concluded, is producing the fleet security message personal, as effectively.

The conference was organized by Bobit Organization Media and two of its publications, Automotive Fleet and Heavy-Duty Trucking.

About The CEI Group, Inc.

CEI is a major provider of technology-enhanced vehicle accident, driver safety and fleet danger management solutions. Its provider network consists of some 4,000 collision repair shops in North America, and includes practically 900 truck collision repair centers. Its clients contain self-insured, industrial, institutional and government fleets, straight and through alliances with fleet leasing organizations. CEI also supplies automobile direct repair program outsourcing to major house and casualty insurance coverage companies. For a lot more data, please pay a visit to http://www.ceinetwork.com.